Reviews/Reputation Management

Research from Lightspeed found that between one and three bad online reviews would be enough to deter the majority (67%) of shoppers from purchasing a product or service. User reviews are proven sales drivers, and something the majority of customers will want to see before deciding to make a purchase. 

Reviews can help increase conversions. They can also help eliminate doubts  that potential customers may have about a product or service. And, reviews can help with product selection.

Improving conversions and improving customer experience is one of main purposes of reviews, but reviews are also connected to SEO. Incorporated in the algorithms used to rank businesses/organizations in the search engines, reviews and ratings are taken into account. Also, search engines like to see that individuals are sharing reviews about your business on a consistent basis overtime. It lets Google and the others know that your business is real, it is functioning and providing products and services to satisfied customers.

With reputation management, it is very important to always know what people are saying about you and your business or organization. You should also take steps to generate more reviews on a consistent basis. And, you will want to put in place a system that will allow you to respond to negative reviews as soon as possible.

Wonder no more about what people are saying about you, take control.

Fill out form to learn how we can help you generate more reviews and manage your online reputation: